SE Ranking Review: All-Inclusive and Very Affordable SEO Tool (2023)

Last updated in 4 months byFrancesca Eggay

SE Ranking may not be an attractive choice when compared to other tools like Ahrefs, SEMrush, and others. However, it is probably the mostreasonableChoice for SEOs looking for the best value for money.

SE Ranking covers everything you need from an SEO tool and only gets better with time. At this rate, this tool could become a dark horse for years to come.

Click the button below to access the SE Ranking Free Trial!

What is SE Ranking?

SERanking.com helps you stay on top of search engine results pages (SERPs).

The software is proud of theirsaccurate keyword rank tracker featurefor different search engines.

Users can monitor their site's keyword rankings to understand themWebsite SEO Performance.

However, over the years, the tool has proven to be acomplete SEO tool.

You can now conduct a competitor analysis to get an overview of websites in the same industry as yours.

You can research your backlinks to find link building opportunities to take advantage of.

If you want to focus on new and lost links to your website, SE Ranking lets you do that too.

But before I jump too far, let's start with SE Ranking's integration process, which paves the way for using all of its features.

Merkmale SE-Rankings

Configure the rating tracker

if yousigned up for an accountFor online.seranking.com or https://online.seranking.com/ you need to add a website that you want to optimize or crawl.

After clicking "Next" you will be prompted to connect your Google Analytics. It would be better to connect your account here to find out the analytics tool data and transfer it to SE Ranking. This feature is perfect for agencies that createSEO reportsfor customers.

Enter the keywords you want to rank for on your website's pages.

If you have no idea what kind of keywords to put here, you need to find keywords using a software.Keyword Suggestion Tool, which you can do later.

In the meantime, if you can't proceed to the next step, enter random keywords if you leave them blank. To continue to the next step, click the Search Engines tab.

After choosing your keywords, you need to choose the search engine you want to crawl.

Then you have to wait minutes or hours to see the search results. The duration of the search depends on the number of keywords entered. The more keywords there are, the longer it takes for SE Ranking to track your search ranking for the keywords you enter.

It will take some time for SE Ranking to track the ranking of your website pages for your keywords. Once done, you will see the exact and accurate SERP position for your selected database.

You can choose how often the tool tracks your keyword tracking—daily, every three days, and weekly. If you choose the ranking check every three days or weeks, you will receive at least a 20% discount on your plan.

Want to see how accurate the tool is when looking at your site's organic page rankings? Check out the SE Ranking site switcherclick hereto see how your web pages rank in various Google databases.

Implement an online marketing plan

Once you've created your ranking, SE Ranking offers you a quick way to learn all things SEO!

ÖOnline-Marketing-Planis a checklist of things companies need to do to optimize their website. This feature is perfect for people who have no idea how to start their SEO strategy.

The list covers a wide range of optimization techniques that you should perform. In this way, you can create a long-term website that is easy to find on Google. This feature makes SE Ranking easier to use compared to other SEO tools.

Conduct keyword research

If you don't know which keywords to optimize for, you can usekeyword searchtools for thisSEO-Analyse-Tool.

The goal of your research is to find keywords with relatively high search volume and low competition.

Enter the keyword in the search bar. You can enter the topic or niche of your website.

After clicking on "Start search" a new window will open. You'll see tabs for related keywords and long-tail keywords pulled from your seed keyword, similar to whatLongtail-Profihe does.

When choosing keywords, you need to find search volume when targeting organic search. The higher the search volume, the better it will be found on Google.

Ideally, choose long-tail keywords (at least four words in a keyword phrase). This is because they have less competition compared to phrases with fewer words.

There are other metrics you can see in the keyword suggestion tool. However, they only make sense if you use Google Adwords.

conduct competitive research

To better understand your website's SEO performance, you need to look at how your competitors are performing for the same keyword you're ranking for.

If you click Competitors > Top 10 on the menu bar, the chart of top 10 SERP positions for keyword tracking will appear.

From here you can immediately see the websites you need to look at if you want to rank on the first page of Google for your target keyword.

Scrolling down the page will show you the top 10 result pages for your keyword. Each competitor site is broken down into their respective Alexa Global Rank, Moz DA, and Backlinks.

Of the three tools, the Links column is the most important metric. Every factor on your competitors' side is a byproduct of their link building strategy. The more quality links you generate to your website, the higher your website will rank in search results.

Therefore, you need to determine your top competitors' backlinks and figure out how to acquire links from those sites.

Conduct backlink research

Open the competitor pages you want to track. Then open Tools > Backlink Explorer.

Copy and paste the URL of your competitors' pages to get their backlinks. An interstitial will open advising you to load unique domain links on the page. Then click “Get Backlinks”.

Once the results are in, you'll see which pages link to specific pages on your site, the anchor text used, and the trustworthiness of the domain.

From here you can find the best competitor websites to buy backlinks from. Domain trust is a good indicator of a website's authority. Filter the results to show sites with the highest domain trust at the top.

Not only can you spy on your competitor's backlinks, but you can also profile your website's links. For example, track new and lost backlinks over time and see how your backlinks affect your search ranking.

Run an audit on the page

You can use the platform's SEO audit tool to understand your website's performance. It shows you the areas that you need to improve in order to improve your website's SEO.

Click Tools > On-Page SEO Audit, then click the Audit New Page button.

Once the site audit results are available, you'll see the overall score of the audit in a visually appealing way. The score is determined by the various SEO factors that the audit uses to check your website.

The SEO analyzer tool shows you the SEO errors and warnings that you need to fix and improve to get a higher score.

As of 2021, the website audit tool has been extensively customized to the satisfaction of its users. Below are some of the things they improve with it:

• speed- The new verification function can scan 1000 pages in 2 minutes. This makes the analysis of your website and your customers much more efficient!
• cover- Review websites against 110 SEO parameters relevant to website performance in Google's organic search.
• Organisation- Issues and bugs are grouped by severity. This allows you to focus on critical errors on your website that need to be fixed as soon as possible.
• tips- Shows suggestions on how to fix your website's problems. This is perfect for non-SEO website owners who want to get the most out of their website!

You can download the audit for reference and make any necessary changes as per the report's recommendations.

This could work asright tool for writing contentAlso. You can use the audit to improve the performance of your blog content in organic search and improve your on-page SEO.

There's one tooOn-Page-SEO-CheckerAspect that allows youAnalyze a page for various ranking factors. The higher the score, the more optimized the blog post is and the better your chances of ranking on Google for your keyword.

Use this feature to optimize your blog posts and boost your blog's SEO efforts.

If you want more ideas on how to get the most organic traffic from your blog, there is an SE Ranking SEO article for bloggers that you must readHere.

While the on-page audit is a great way to get an idea of ​​your SEO strategy to date, it's best to use itSEO-Analyse-Toolis to generate leads to your website.

Create the onpage audit tool widget on your website

If you run an SEO agency, the lead generator feature of this SEO agency tool is an excellent way to generate leads for your SEO business.

To create the widget, click Tools > Lead Generator. ImmediatelyOn the next page, click the Widgets link in the menu.

Once you've determined your widget design, edit your web form copy to increase your conversion rate.

When you're done, click "Save Changes" to apply the changes you've made.

Then add the widget code to your website or page.

Visitors can fill out the form with the URL and keyword so they also receive a copy of their website audit. From here you can turn a lead into a customer by using your expertise and helping them with their SEO needs.

Create customer SEO report

Send reports to your clients to keep them updated on their websites SEO progress.

To generate a report with the software, click on "Reports" in the menu and the "Generate Reports" button.

You can create a custom report by adding the most relevant sections based on the KPIs reported by customers.

SE-Ranking x SEMrush

One of the tools that SE Ranking is often compared to is SEMrush.

The latter is one of the most popular marketing tools out there - we're not just talking SEO tools here.

SEMrush has features that provide deep insights to improve your marketing strategy, from social media to content.

Unfortunately, SE Ranking does not have the same firepower as SEMrush. But its constant improvements over the years and very affordable prices make up for its shortcomings.

To learn more about which tool is right for you in this battle between SEMrush and SERanking,Click here.

SE Rating Prices

SE Ranking's monthly price flexibility is one of the highlights.

Larger businesses will use the Essential plan if they want to take their established online presence to the next level.

SEO agencies will have a lot of work to do with the Plus and Enterprise plans. However, if you liked the features of SEO software rankings, choosing one of the above plans will help you perform SEO in the best interests of your customers and leads.

The best part about the price is that you canIncrease keywords and frequency of keyword checks.

For example, the Optimum plan currently tracks 250 keywords daily. If you change the frequency of keyword reviews toevery three days,costs drop to $31.2/month.

And if you want your other features and not keyword ranking, you can decrease the frequency of keyword checks to every week. This makes your Optimum plan $23.4/month!

If you want to track more keywords with your Essential plan, you can track 500 keywords at once, increasing your monthly cost from $39/month to $54/month.

Finally, you can increase the subscription price by changing the payment period from monthly to quarterly, semi-annually, nine months, and years.

ALONGSIDE:Did you know that SE Ranking LTD (Lifetime Deal) was available on Appsumo for $49 in 2017? This includes 250 keywords to track, website audit for 25,000 pages, 5,000 backlinks to monitor, white label + custom domain and other features! Unfortunately, this was the only time SE Ranking ran an LTD and there is no sign of the platform running another again.

Regardless of your budget for an SEO tool, you are sure to find the best deal for you with SE Ranking!

SE Ranking Review: Pros and Cons

Pro: By far the cheapest tool on the market

Given the features included in the software as well as the flexible pricing options, SE Ranking is hard to beat.

The $39/month should be enough for start-up agencies to allow their clients to manage their SEO needs.

Cons: The SE ranking doesn't have enough juice to provide comprehensive data

as a beginnerSEO-Ranking-Tool, SE classification iseverything you imagined.

However, for more experienced SEO professionals, helping people make informed decisions about their websites is not enough.

For example, backlink analysis is dubious to use and doesn't provide enough data for individual pages to help SEO pros get their hands dirty.

The keyword suggestions are also a bit sparse and do not produce

Pro: The lead generator tool is also a great addition to your SEO toolbox as an agency

It compares well to tools like MySiteAuditor and other auditing tools. The only downside to SE Ranking's lead generator is that you can only check a limited number of websitesper day. However, this problem shouldn't be a big deal unless you're attracting a lot of filings for your audit.

Disadvantage: There are functions that SE Ranking can do without

For example, the ability to schedule social media posts is a nice touch of the SEO features.

However, as a social media management tool for your website, it's not comprehensive enough.

It is better for SE Ranking to focus on refining its SEO features rather than offering features that are outside of its area of ​​interest.

Pro: The online marketing plan feature is also a great way to get businesses involved in the complex world of SEO

There is a lot to do to optimize your website and get the spotlight on Google and others.

SE ranking breaks the jargon and makes SEO a lot more palatable for businesses to track and look at.

Pro: The SEO reporting feature is killer

You can schedule custom reports to be automatically sent to customers. You can also create pre-made templates for specific leads so you can always use them instead of having to create one from scratch.

If you bill a client based on how much they improved their ranking for specific keywords, results-based billing covers that as well.

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